Open Close
  • Courses
    • Mini MBA in Marketing
    • Mini MBA in Brand Management
    • Mini MBA in Management
  • Corporate
  • Alumni Network
  • Professors
    • Mark RitsonDean
    • Alison Fragale
    • Annamaria Conti
    • Barry Nalebuff
    • Gad Allon
    • Helen Edwards
    • Jay Conger
    • Moira Creedon
    • Raj Sisodia
    • Roger Martin
    • Yael Grushka-Cockyne
  • Blog
    • Blog
    • Case studies
    • Download: Master the Holy Trinity of marketing
    • Webinar On-Demand: Open Day
    • Webinar On-Demand: Defending Differentiation
  • Contact
    • Contact
    • FAQ
LoginBook now
  • LinkedIn
  • Facebook
  • Instagram
  • Twitter

Blog

All the latest news and marketing insights from Mark and our community

Latest

Column Latest
Column Latest
September 15, 2023 11:08 am By Mark Ritson

Cadbury’s current ads have something its ‘Gorilla’ lacked – legs

Read More
Column Latest
Column Latest
September 1, 2023 12:28 pm By Mark Ritson

The value of differentiation will only increase as more brands follow the AI herd

Read More
Column Latest
Column Latest
August 11, 2023 10:52 am By Mark Ritson

‘Range inflation’ is a sign Tesla has lost sight of its customers

Read More
Column Latest
Column Latest
August 4, 2023 10:06 am By Mark Ritson

12 reasons why Twitter’s rebrand to X is a mistake

Read More
Event Latest Webinar
Event Latest Webinar
By Mark Ritson

The Mini MBA in Management: Webinar and Q&A with Mark Ritson & Helen Edwards.

Read More

Events and webinars

Event Webinar on-demand
Event Webinar on-demand
August 15, 2023 11:53 am By Mini MBA

The Mini MBA Virtual Open Day

Read More
Webinar
Webinar
By Mark Ritson

Ritson’s Top 10 Moments of 2022

Read More
Webinar
Webinar
August 24, 2022 12:22 pm By Mini MBA

The Mini MBA Virtual Open Day

Read More

Case studies

simplot-mini-mba-case-study
Alumni
Alumni
May 25, 2022 1:16 pm By Mini MBA

Simplot Mini MBA

Read More
Alumni
Alumni
May 9, 2022 1:04 pm By Mini MBA

Yakult Mini MBA

Read More
Alumni
Alumni
January 25, 2022 2:13 pm By Mini MBA

Camelot Mini MBA

Read More

In April 2021, we collaborated with Camelot to increase their marketing capability as a team through the Mini MBA in Marketing.

From the archive

Archive
Archive
July 31, 2023 2:10 pm By Mark Ritson

Defending Differentiation: Part 2

Read More
midlife crisis
Archive
Archive
By Mark Ritson

Marketing’s Midlife Crisis: A screenplay by Mark Ritson

Read More
Archive
Archive
By Mark Ritson

The seven things marketers need to know in order to answer The Question

Read More

25,000+

alumni have completed the course since its inauguration
in 2016

+ 73 NPS

Over 90% of our alumni would recommend the course

86

A global learning programme with Alumni from over 86 countries

94%

alumni feel more confident after doing the course

Stay up to date!

Sign up to our newsletter to keep in the loop with the latest Mini MBA news and never miss out on which brand is Mark taking aim at most recently.

  • Hidden
  • This field is for validation purposes and should be left unchanged.
  • LinkedIn
  • Facebook
  • Instagram
  • Twitter
  • Cookies
  • Privacy
  • Terms and Conditions

Copyright © 2023 Centaur Media plc and / or its subsidiaries and licensors. All rights reserved.

Xeim Limited, Registered in England and Wales with number 05243851
Registered office at Floor 14, 10 York Road, London, SE1 7ND

built by interconnect/it

designed by Huddle Creative