Roger will give you the tools to operate in an environment where marketing and strategy converge.
With his famously provocative approach to marketing and strategy within an organisation, Professor Roger Martin has been named the number one management thinker in the world. He’s a trusted strategy advisor to CEOs of companies worldwide, including Procter & Gamble, Lego and Ford.
With Roger, you’ll learn fundamental strategic frameworks, while gaining an understanding of how to operate in an environment where marketing and strategy converge.
- Seasoned Professor and Dean
- Strategy advisor to CEOs worldwide
- 30 Harvard Business Review articles published
Roger will teach you: