World class teaching from people who have been there and done it.
The Mini MBA series is taught by an all-star line-up of professors from top business schools around the world.
Founded by the brilliant Mark Ritson, the Mini MBA series has been an extraordinary global success. And while Mark himself is the personal professor for our world-famous Mini MBAs in Marketing and Brand Management, he’s now handpicked the finest business specialists to lead the 10 different modules that make up the Mini MBA in Management.
And not only are your professors experts in their respective fields, they’ve actually put their expertise into practice, working with some of the world’s biggest brands and teaching at the top business schools, including Yale, INSEAD, London Business School and more.
With his PhD in Marketing from Lancaster University, Mark has served as a marketing professor at London Business School, Melbourne Business School, MIT Sloan (visiting) and the University of Minnesota. His MBA teaching has won awards from LBS, MIT and MBS and he’s widely regarded as one of the world’s best (and most entertaining) marketing educators.
He’s also worked as a marketing consultant for global brands like Baxter, McKinsey, Veuve Clicquot, Donna Karan, WD-40, De Beers Group, Sephora, News Corp and many more.
From 2002 to 2015 he was the in-house professor for LVMH – the world’s largest luxury group – working in Europe with senior executives from brands like Louis Vuitton, Dom Perignon and Hennessy.
And, of course, Mark is the sole professor for our wildly popular Mini MBAs in Marketing and Brand Management.
Your Lead Professor
Helen Edwards is a leading consultant on brand positioning and brand strategy. She has an MBA from London Business School, a PhD in Marketing and acts as an Adjunct Associate Professor teaching the MBA Brand Management elective and for executive education.
On top of all that she’s (deep breath) an award-winning business columnist for Marketing Week, sits on the UK Effies council, was a keynote speaker at the 2021 Festival of Marketing and a judge for the Marketing Week Top 100.
She’s also written an excellent book called ‘Creating Passion Brands: how to build emotional connection with customers’ and contributed chapters to both ‘The Definitive Book of Branding’ and ‘Eat your Greens: Fact-based thinking to improve your brand’s health’.
She has over 20 years’ experience as a practitioner, with clients include: Johnson & Johnson, MetLife, BBC Worldwide, Avon, Nando’s and Wella. And now, alongside nine other remarkable business professors from all over the world, Helen is going to be sharing her experience and expertise to help you start your own management adventure.