About Mark

Professor Mark Ritson teaches marketing at Melbourne Business School.

Armed with a BSc and PhD in Marketing from Lancaster University,  Mark has spent the past 20 years teaching marketing to MBA students at some of the world’s top business schools, including award winning courses at London Business School, MIT and Melbourne Business School.

Like most business school professors teaching is only a small part of his workload. He also combines his work as a consultant for some of the biggest brands on the planet to ensure his content is both applied, up to date and immensely practical.