Customer focus / Business culture / Predictive marketing
Armed with a BSc and PhD in Marketing from Lancaster University, Mark has spent the past 20 years teaching marketing to MBA students at some of the world’s top business schools, including award winning courses at London Business School, MIT and Melbourne Business School.
Like most business school professors teaching is only a small part of his workload. He also combines his work as a consultant for some of the biggest brands on the planet to ensure his content is both applied, up to date and immensely practical.
Genuinely the best course or training of any sort that I’ve ever been enrolled on.SENIOR MARKETING MANAGERSIMPLYHEALTH
Even after module 1, I already noticed a difference in my style of working.Product Marketing managerVolvo